Last Updated: June 2, 2026
Introduction
Rack & Shelf Labels (US) (“Company”, “we”, “our”, or “us”) respects your privacy and is committed to protecting the personal information of visitors, customers, and users of RackandShelfLabels.com (the “Website”).
This Privacy Policy explains how we collect, use, disclose, and protect information obtained through our Website and related services.
By accessing or using our Website, you agree to the collection and use of information in accordance with this Privacy Policy.
Information We Collect
Information You Voluntarily Provide
We may collect personal information that you voluntarily provide when you:
- Submit an inquiry or contact form
- Request a quote
- Purchase products or services
- Subscribe to newsletters or marketing communications
- Contact customer support
This information may include:
- Name
- Email address
- Phone number
- Company name
- Billing and shipping information
- Any information you choose to provide in communications with us
Information Collected Automatically
When you visit our Website, certain information may be collected automatically, including:
- IP address
- Browser type and version
- Device information
- Operating system
- Referring website addresses
- Pages viewed
- Date and time of access
- Website usage and interaction data
Cookies and Similar Technologies
We may use cookies, pixels, analytics tools, and similar technologies to:
- Improve Website functionality
- Understand user behavior
- Measure Website performance
- Remember user preferences
- Support marketing and advertising efforts
Most web browsers allow you to control cookies through browser settings. Disabling cookies may affect certain Website functionality.
How We Use Information
We may use collected information to:
- Provide products and services
- Process orders and transactions
- Respond to inquiries and customer support requests
- Generate quotes and fulfill requests
- Improve Website performance and user experience
- Send service-related communications
- Send marketing communications where permitted by law
- Analyze Website usage and trends
- Detect, prevent, and investigate fraud or security incidents
- Comply with legal obligations
Sharing of Information
We do not sell personal information.
We may share information with trusted third-party service providers that help us operate our business, including:
- Website hosting providers
- Payment processors
- Shipping and fulfillment providers
- Analytics providers
- Email communication providers
- Technology and security providers
These service providers are authorized to use information only as necessary to perform services on our behalf.
We may also disclose information:
- To comply with legal requirements
- To protect our rights, property, or safety
- To investigate suspected fraud or unlawful activity
- In connection with a merger, acquisition, sale of assets, or business transfer
Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide requested services
- Complete transactions
- Maintain business records
- Comply with legal, accounting, and regulatory obligations
- Resolve disputes and enforce agreements
Data Security
We implement reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.
However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.
Third-Party Services
Our Website may contain links to third-party websites, services, or applications.
We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage users to review the privacy policies of any third-party websites they visit.
Email Communications
If you subscribe to receive communications from us, we may send newsletters, promotional materials, product updates, or other information related to our business.
You may opt out of marketing communications at any time by using the unsubscribe link included in emails or by contacting us directly.
Your Privacy Rights
Depending on your location and applicable laws, you may have certain rights regarding your personal information, including the right to:
- Request access to personal information
- Request correction of inaccurate information
- Request deletion of personal information
- Object to certain processing activities
- Request restrictions on processing
- Request data portability where applicable
- Withdraw consent where consent is the basis of processing
To exercise any applicable rights, please contact us using the information provided below.
California Privacy Rights
If you are a California resident, you may have additional privacy rights under applicable California privacy laws, including the right to:
- Know what personal information is collected
- Request deletion of personal information
- Request correction of inaccurate information
- Receive information regarding disclosures of personal information
- Not be discriminated against for exercising privacy rights
Requests may be submitted using the contact information listed below.
International Users
Although our primary operations are focused on customers in the United States, visitors may access our Website from other countries.
By using our Website, you acknowledge that information may be transferred to and processed in jurisdictions where privacy laws may differ from those in your country of residence.
Children’s Privacy
Our Website and services are intended for business and general audiences and are not directed to children under 13 years of age.
We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected, we will take reasonable steps to delete it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any updates will be posted on this page with a revised “Last Updated” date. Continued use of the Website after any changes constitutes acceptance of the updated Privacy Policy.
Contact Us
If you have questions regarding this Privacy Policy or our privacy practices, please contact:
Rack & Shelf Labels (US)
Website: https://rackandshelflabels.com